Purpose Events Privacy Policy
2026 California Compliance
Effective Date: May 19, 2026 | Last Updated: May 19, 2026
Purpose Events is a media, events, and content production company that produces and manages HealthIMPACT Live events, webinars, podcasts, newsletters, online communities, and custom event programs. Purpose Events also provides event production, marketing, business development, sponsorship, and content services for organizations seeking to build and grow event portfolios.
This Privacy Policy explains how Purpose Events collects, uses, discloses, shares, and protects personal information. It applies to our websites, event registrations, virtual and in-person events, webinars, podcasts, newsletters, sponsorship programs, forms, communications, and other services.
By using our websites, registering for our events, subscribing to our communications, submitting a form, participating in our programs, or otherwise interacting with Purpose Events, you acknowledge the practices described in this Privacy Policy.
We may update this Privacy Policy from time to time. When we do, we will post the revised version on our website and update the “Last Updated” date above.
1. Personal Information We Collect
Depending on how you interact with us, we may collect the following categories of personal information:
Identifiers: Name, company name, title, email address, mailing address, phone number, account information, IP address, and similar identifiers.
Professional or Employment-Related Information: Job title, employer, department, professional biography, speaker profile, areas of expertise, event role, sponsor or exhibitor role, and professional interests.
Commercial Information: Event registrations, sponsorship participation, exhibitor participation, products or services purchased, payment status, transaction history, and related business interactions.
Payment Information: Credit card, debit card, bank account, billing, and transaction information. Payment information may be processed by third-party payment processors.
Internet or Electronic Network Activity: Website usage, email engagement, registration activity, cookie data, device information, browser type, pages viewed, referring pages, links clicked, session activity, and similar analytics information.
Audio, Visual, or Similar Information: Photos, video recordings, audio recordings, webinar recordings, podcast recordings, livestream footage, and event photography.
User-Submitted Content: Survey responses, comments, form submissions, questions, chat messages, feedback, speaker materials, presentation materials, and other content you choose to provide.
Inferences: Information about your likely interests, event preferences, content interests, sponsor interests, professional focus areas, or engagement history based on your interactions with us.
Sensitive Personal Information: Purpose Events does not intentionally request sensitive personal information unless it is necessary for a specific purpose, such as accessibility, dietary, safety, security, or legal requirements. Please do not submit sensitive personal information unless requested for a specific event or service.
2. Sources of Personal Information
We may collect personal information directly from you, including when you:
Register for an event, webinar, podcast, dinner, or virtual program
Subscribe to a newsletter or mailing list
Submit a speaker, sponsor, attendee, or partnership inquiry
Complete a survey or feedback form
Participate in an event, recording, podcast, webinar, or online community
Communicate with us by email, phone, web form, or social media
Purchase tickets, sponsorships, exhibit packages, or services
We may also collect personal information from:
Event registration platforms
Marketing and email platforms
Web analytics tools
Virtual event and webinar platforms
Podcast, video, and media platforms
Sponsors, exhibitors, partners, and clients
Publicly available professional sources
Business databases and relationship-management tools
Service providers acting on our behalf
3. How We Use Personal Information
We may use personal information for the following purposes:
To operate, manage, and improve our events, webinars, podcasts, newsletters, websites, and services
To process registrations, payments, sponsorships, exhibitor participation, and attendee communications
To confirm attendance, send event logistics, issue tickets, provide access credentials, and support event participation
To create attendee, speaker, sponsor, exhibitor, and partner experiences
To match attendees, speakers, sponsors, and partners based on professional interests where appropriate
To communicate with you about events, programs, services, content, and opportunities
To send newsletters, marketing communications, invitations, and updates
To respond to inquiries, support requests, and business development conversations
To manage speaker recruitment, sponsor relationships, partner programs, and community engagement
To conduct surveys, analytics, reporting, and audience measurement
To personalize content, recommendations, communications, and event experiences
To record, photograph, promote, and distribute event, podcast, webinar, or media content
To protect the security, integrity, and availability of our websites, events, systems, and services
To detect, prevent, and respond to fraud, misuse, security incidents, or unlawful activity
To comply with legal, regulatory, contractual, tax, accounting, and reporting obligations
To enforce agreements and protect our rights, property, business, users, and community
We collect, use, retain, and disclose personal information only as reasonably necessary and proportionate for these purposes or as otherwise permitted by law.
4. Events, Photography, Video, and Recordings
Purpose Events may photograph, record, livestream, or otherwise capture audio, video, images, chat, questions, and other participation at our events, webinars, podcasts, and virtual programs.
By attending, speaking at, sponsoring, exhibiting, or participating in a Purpose Events program, you understand that you may appear in photos, videos, audio recordings, livestreams, transcripts, promotional materials, social media posts, websites, newsletters, podcasts, and other content.
We may use this content for event operations, editorial, educational, promotional, marketing, archival, and commercial purposes, subject to applicable law and any specific terms provided at registration or participation.
5. Sponsors, Exhibitors, Partners, and Lead Sharing
Many Purpose Events programs are sponsored, co-hosted, co-branded, or supported by third-party sponsors, exhibitors, partners, or clients.
We may share personal information with sponsors, exhibitors, partners, or co-hosts when you register for or attend a sponsored, co-hosted, or co-branded event; visit, interact with, or request information from a sponsor or exhibitor; opt in to sponsor or partner communications; participate in a sponsored session, virtual booth, matchmaking program, meeting, demo, survey, or content experience; or when we provide clear notice at registration or before the relevant interaction.
The sponsor’s or partner’s use of your information is governed by its own privacy policy and practices.
Where required by applicable law, we will provide appropriate notice and choice, including the ability to opt out of certain disclosures, sales, or sharing.
6. Marketing Communications
We may use your personal information to send you newsletters, event invitations, sponsor opportunities, partner updates, content, and other marketing communications that may be of interest to you.
You may opt out of marketing emails at any time by using the unsubscribe link in our emails or by contacting us at [email protected].
Even if you opt out of marketing communications, we may still send non-marketing messages, such as event logistics, registration confirmations, transaction notices, policy updates, security notices, and responses to your inquiries.
7. Cookies, Tracking Technologies, and Analytics
Purpose Events and our service providers may use cookies, pixels, tags, analytics tools, and similar technologies to operate and secure our websites; remember preferences; analyze website and email engagement; understand event and content performance; improve our services; measure marketing effectiveness; provide relevant content or advertising; and support registration, personalization, and user experience.
You can set your browser to block or limit cookies. Some website features may not function properly if cookies are disabled.
Where required by law, we will provide appropriate cookie notices and choices.
8. Sale or Sharing of Personal Information
California law defines “sale” broadly and may include certain disclosures of personal information for value. California law also defines “sharing” to include disclosures for cross-context behavioral advertising.
Purpose Events does not sell personal information for money. However, some sponsor, partner, advertising, analytics, or marketing activities may be considered a “sale” or “sharing” under California law.
California residents may opt out of the sale or sharing of personal information by contacting us at [email protected].
If we offer a web-based privacy choices page or cookie preference tool, you may also use that tool to manage your preferences.
Where required by law, we will honor valid opt-out preference signals, including Global Privacy Control.
9. Categories of Personal Information Disclosed
We may disclose the categories of personal information listed above to event registration platforms; virtual event, webinar, and livestream platforms; email marketing and newsletter platforms; customer relationship management providers; payment processors; website hosting and analytics providers; cloud storage and IT service providers; security, fraud prevention, and compliance providers; event venues, production vendors, AV teams, logistics vendors, and onsite service providers; sponsors, exhibitors, co-hosts, clients, and event partners; professional advisors; government authorities, regulators, courts, or parties to legal proceedings where required or permitted by law; and successors or potential successors in connection with a merger, acquisition, financing, reorganization, sale, or transfer of business assets.
We require service providers and contractors to use personal information only for the purposes of providing services to us or as otherwise permitted by law.
10. Data Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including to provide services, manage events, maintain business records, comply with legal obligations, resolve disputes, enforce agreements, maintain security, and support legitimate business operations.
Retention periods vary depending on the type of information, the context in which it was collected, legal and contractual requirements, and operational needs.
When personal information is no longer reasonably necessary, we will delete, de-identify, aggregate, or otherwise dispose of it in accordance with applicable law and our data retention practices.
11. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, disclosure, alteration, or destruction.
These measures may include secure systems, access controls, encryption or secure transmission protocols, vendor controls, internal policies, and employee training.
No method of transmission or storage is completely secure. We cannot guarantee absolute security, but we take privacy and data protection seriously.
12. Your Privacy Rights
Depending on your location and applicable law, you may have the right to:
Request access to the personal information we have collected about you
Request the categories of personal information we collect, use, disclose, sell, or share
Request deletion of your personal information, subject to legal exceptions
Request correction of inaccurate personal information
Opt out of the sale or sharing of personal information
Limit the use and disclosure of sensitive personal information, where applicable
Object to or restrict certain processing, where applicable
Request a copy of your personal information, where applicable
Designate an authorized agent to submit a request on your behalf
Not be discriminated against for exercising your privacy rights
To exercise your rights, contact us at [email protected].
We may need to verify your identity before responding to a request. Verification may require information such as your name, email address, company, event registration details, or other information reasonably necessary to confirm your identity.
If you use an authorized agent, we may request proof that the agent is authorized to act on your behalf.
13. California Privacy Notice
This section applies to California residents.
If Purpose Events is subject to the California Consumer Privacy Act, as amended, California residents have the rights described in this Privacy Policy, including the right to know/access, delete, correct, opt out of sale or sharing, limit certain uses of sensitive personal information, and not be discriminated against for exercising their rights.
In the preceding 12 months, Purpose Events may have collected the following categories of personal information: identifiers; professional or employment-related information; commercial information; internet or electronic network activity; audio, visual, or similar information; user-submitted content; inferences; and sensitive personal information, only where necessary or voluntarily provided.
In the preceding 12 months, Purpose Events may have disclosed these categories of personal information to service providers, contractors, event vendors, technology providers, sponsors, exhibitors, partners, clients, professional advisors, and legal or regulatory authorities as described in this Privacy Policy.
Purpose Events does not knowingly sell or share the personal information of individuals under 16 years of age.
To opt out of sale or sharing, or to exercise other California privacy rights, contact [email protected].
Where required, Purpose Events will honor valid opt-out preference signals, including Global Privacy Control.
14. Children
Purpose Events content, events, and services are intended for adults and professional audiences. They are not directed to children under 13.
By registering for a Purpose Events or HealthIMPACT program, you represent that you are at least 18 years old or otherwise have authority to participate.
If we learn that we have collected personal information from a child without appropriate consent, we will delete it as required by law. If you believe a child has provided us with personal information, contact us at [email protected].
15. Third-Party Services
Purpose Events may use third-party platforms and providers for registration, marketing, events, webinars, analytics, payments, email, customer relationship management, podcasting, video, and related services.
These providers may include platforms such as Mailchimp, Bizzabo, Zoom, webinar platforms, payment processors, CRM tools, analytics providers, and other vendors used to operate our business.
Third-party websites, platforms, and services are governed by their own privacy policies. We encourage you to review those policies.
16. Contact Us
For questions about this Privacy Policy or to exercise privacy rights, contact:
Purpose Events
Email: [email protected]